Legal

Privacy Policy

Effective October 12, 2026

Lineup is an app for creators who make videos for brand campaigns, and for the brand teams who run those campaigns. This policy explains what we collect, why, who we share it with, how long we keep it and the choices you have.

Lineup is operated by Ditch.la LLC (“Lineup”, “we”, “us”). This policy covers the Lineup iPhone app, the Lineup API that powers it and this website. Questions go to support@lineupugc.com.

1. What we collect

Account

Profile you fill in

Videos and campaign activity

Connected TikTok and Instagram accounts

Connecting is optional. If you connect an account, we receive an access token from TikTok or Instagram and store it encrypted. We use it to read your account ID, username and (for Instagram) account type, and to check whether the posts you submitted to a campaign are still live and how they perform (views, likes, comments, shares and similar counts). To find a post you submitted we look through your recent posts; we keep information only for the posts you submitted to a campaign. We never post on your behalf. See TikTok and Instagram data deletion for details.

Earnings and payouts

Device and service information

Information from brands

If you worked with a brand before it moved to Lineup, the brand may have imported your existing creator record (for example your name, handles and past submissions) so your history carries over.

2. What we don't collect

3. How we use it

4. What brands see

Each brand on Lineup sees only the creators in its own program. A brand you work with sees your profile (including shipping address and sizes when it needs to ship product), your submissions and their performance, your messages with its team and your earnings from that brand. Other creators in the same program may see your display name, photo and rank on that brand's leaderboard. Brands use this information under their own creator program terms and privacy practices, which you see and accept in the app.

5. Service providers

We share information with companies that run parts of Lineup for us, only as needed for that job:

ProviderWhat it does
RenderHosts the Lineup API and database.
CloudflareStores uploaded videos and photos (R2), hosts this website and protects our services.
StripePayout accounts, identity and tax checks, and payouts.
ShopifyCreates product orders in the brand's store so it can ship product to you.
ResendSends email such as password reset codes.
Expo and AppleDeliver push notifications to your iPhone.
SentryReceives crash and error reports, carrying only a random account ID.
TikTok and Meta (Instagram)Only if you connect an account: provide your profile, posts and post stats.

We may also disclose information if the law requires it, to protect the rights and safety of our users or others, or as part of a merger, acquisition or sale of assets, in which case this policy continues to apply to your information.

6. No selling or ad sharing

We don't sell your personal information, and we don't share it for cross-context behavioral advertising. We have not done so in the past 12 months.

7. How long we keep it

We keep your information while your account is active. When you delete your account, we handle it as described on Delete your account. Some information has a shorter, fixed period:

InformationHow long
Device details on sign-in sessions (shortened IP address, device type, app version)Cleared after 90 days
Bulk video downloads made by brand teamsDeleted after 24 hours
Profile, video files and connected accountsUntil you delete them or your account
Earnings, payouts, submission records (including captions and post links), messages with brand teams and the audit logKept after account deletion as long as tax, accounting and legal obligations require, with your name and contact details removed

8. Your choices and rights

Depending on where you live you may have further rights, such as to object to or restrict some uses, or to complain to your local data protection authority. Email support@lineupugc.com to make any request. We'll respond within the time the law requires.

9. California residents

If you live in California, the California Consumer Privacy Act, as amended by the CPRA, gives you these rights:

In the past 12 months we collected the categories described in section 1: identifiers (such as email and handles), customer records (name, phone, address), commercial information (product orders and earnings), internet activity (sessions and app usage within Lineup), and audio-visual content (your videos and photo). We don't draw inferences about you beyond your rank on a brand's leaderboard. Sources, purposes and recipients are described above. You can make a request in the app or by email, or through an authorized agent. We'll verify your identity by confirming control of your account email before acting.

10. Security

We protect your information with encryption in transit (HTTPS), encryption of sensitive fields such as your legal name, phone, address and social account tokens, hashed passwords, limits on sign-in attempts, two-step verification for brand team members who can manage payouts, strict separation of each brand's data and an audit log of sensitive actions. No system is perfectly secure; if a breach affects you, we'll tell you as the law requires.

11. Where data is stored

Lineup's servers and database are hosted in Singapore, and uploaded files are stored by Cloudflare. Our providers may process information in the United States and other countries. Wherever it's processed, we protect it as this policy describes.

12. Age requirement

Lineup is for people who are at least 18 years old. We don't knowingly collect information from anyone younger. If you believe someone under 18 has an account, email support@lineupugc.com and we'll delete it.

13. Changes and contact

If we change this policy we'll update the effective date above, and for important changes we'll also let you know in the app or by email.

Contact: Ditch.la LLC, operator of Lineup, support@lineupugc.com.